Why Intent Analysis is the Must-Have SEO Skill of the Year
In the world of SEO, marketers need to master emerging skills that align with user behavior and search engine algorithms. One of the most critical SEO skills to hone in 2025? Intent analysis.
Our SEO Lead, Alex Moran, Writing for The Drum, our SEO Lead Alex Moran, dives deep into why intent analysis is the game-changer for SEO strategies this year. From understanding user motivations to crafting content that meets the ever-changing demands of search algorithms, this guide provides actionable insights.
In the article, Alex breaks down:
- The importance of aligning content with search intent.
- How intent analysis fuels effective keyword strategies.
- Practical tips for integrating intent analysis into your workflows.