Last week, in collaboration with Commversion, we hosted The Mover Marketing Playbook sessions across London and Manchester, unpacking what’s really shaping growth in today’s market.
One thing was clear: the way people discover, decide and convert has fundamentally changed.
We’ve moved from search, click, compare to prompt, shortlist, decide
AI is reshaping the journey, compressing decision-making and raising the bar for how, where and when brands show up.
Our experts explored what this means across discover, capture and scale, and where brands need to adapt to stay visible and competitive.
