SEO
Specialists.

SEO is a foundational marketing channel for any brand looking for a digital footprint.  Our eCommerce research shows search engines remain the most popular way people find new products to purchase, And appearing in the organic search results is a key part of this.  SEO returns a long term low ROI sustainably growing channel.

We have a full-service SEO offering, meaning that our services range from technical SEO, content, digital PR and local SEO.  When working with clients we understand their specific requirements and tailor our services around that.  For example, for some clients local SEO is essential, and others, it is not a concern at all.

Due to the nature of the variety of tasks, we have a multi-disciplined SEO team to collaborate effectively both with internal and external teams. Therefore each specialist has a unique role incorporating the client needs and their own capabilities.

Our SEO strategies are mostly focused around long-term growth as SEO is a channel that requires long term investment.  Therefore, our first month is usually focused around research include an SEO Audit and keyword research.  We then use this information to create long term roadmap of actions planned around the most important needs for your specific business.

Keywords are the core terminology we recommend using across the site due to the terms people are searching for.  You may know your brand, but does your consumer?  Are you using terminology that makes sense internally, but not to a wider audience?  We use keyword research to give an accurate representation of core terms your brand should be targeting and then help you apply this to your site.

To improve your SEO performance you should be ready to invest time into a long term plan.  This means you can factor in all the different aspects that are needed to succeed in SEO into your website and external assets.  You must be prepared to be able to make some changes to your site, whether that be content or code.  But always understand most recommendations are not essential, but instead a recommendation that can, if needed, be revised or skipped.  Due to the large number of impacting factors into SEO there is never ‘one thing’ that will take you from nowhere to position #1.

On page SEO is generally changes you make to your site that a user can see.  This, for the most part is content, but can also be other assets such as images and videos as well as the site navigation.  On page SEO is a fundamental part of a successful SEO campaign and every site needs to factor it in to succeed. At Space & Time we provide on page audits of content, internal linking and provide the rewritten content or actionable insights that your brand can implement.

Technical SEO is generally speaking, changes made that are made to code to impact the SEO performance.  This is to ensure that a site is findable, readable and correctly understood by search engine bots so that they will include it on their results (the search index).  At Space & Time we provide technical audits of many varieties, such as full site audits, page speed specific audits and schema audits.

An online presence is more than purely your website, you need an online web presence through recognition by other brands.  This is where Digital PR and backlinks come in.  Backlinks are specifically other websites providing a link to your website, whereas Digital PR will include any brand references, such as being a featured representative on an issue in a news site. Even if they don’t provide a link this is still a valuable sign to search engines.  At Space & Time we provide a host of Digital PR services to a suit a brands requirements and capabilities.

Local SEO is either a key factor for a brand if you have local branches and these are a key part of your user experience, for example a house builders development properties.  Or, if you are for example an eCommerce business with no physical locations it is not an important issue at all.  It will involve managing Google Business Profile listings (Google Maps) as well as many different localized sites such as Apple Maps and Yell.com.  As part of the initial research and onboarding we will assess the value of Local SEO and feed it into the priorities of the brand as so.

Yes we provide a comprehensive SEO Audits of sites with +70 checks that are continually updated to suit any changes to Google’s, or other search engines algorithms.  We can provide this as a one-off service, giving your brand an idea of where you need to improve going forward.

Passionate about SEO, the team continually push our understanding through testing and monitoring results and staying abreast of industry trends.  What worked last year may not work this year anymore, and as an industry we always need to be aware of that and continually questioning our level of understanding.  We believe in the future of organic search and that it will remain a core channel for years to come, but just continue to evolve.