Jeff Humphries
Head of eCommerce
Helping to drive growth for our eCommerce clients and realise their performance ambitions. Jeff brings extensive experience in eCommerce and D2C, having worked with top brands like Disney, Diageo, THG, Aldi and many more household names, and adds a wealth of knowledge and expertise to our team.
Contact Jeff
My articles.
The Ecommerce Resilience Test: How Brands Can Survive Rising Costs and Ongoing Uncertainty
With over 30 years of working with some of the world’s most respected brands, our Head of eCommerce, Jeff Humphries offers some meaningful, actionable advice on what eCommerce brands should prioritise in uncertain times.
Movers: The Most Undervalued Growth Opportunity in UK eCommerce
The opportunity for Home & Garden, Utilities, Subscriptions, Furniture, Interiors and even Pet Brands
Agentic Commerce Arrives: Why Google’s UCP Matters for eCommerce Growth (and What to Do Next)
Ecommerce & Growth Marketing Trends
Discover the top 5 ecommerce and growth marketing trends. Learn how AI, social commerce, and new tech will shape your strategy. Read more.
The gift that keeps on giving: adding value through subscriptions
D2C checklist: Six tips to remember!
Running a direct-to-consumer (DTC) brand is not for the faint-hearted. Here's our 6 top tips...
Six reasons why Dynamic Creative Optimisation is the new MVP in your eCom strategy
