Nick Beckingham
Specialist Director - Health and Pharmaceutical
With 22 years of experience In media planning and buying across the full channel mix, delivering tailored strategies for clients, Nick works extensively wihthin the the health sector, partnering with global pharma leaders like AbbVie, UCB, Bayer, and AlfaSigma.
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My articles.
5 Proven Strategies for Pharma Congress Success with Multi-Channel Media Planning
Learn how to boost booth traffic, amplify scientific messaging, and drive measurable ROI at medical congresses. Discover 5 proven pharma marketing strategies using multi-channel media planning, from geo-fencing to precision retargeting.
Healthy Data, Healthy Outcomes
Insights from our July 2025 Roundtable
Why Phase 3 Disease State Awareness Campaigns Are The Foundation for a Successful Branded Launch
Your action plan for Phase 3 launch success
2025 Health & Pharma Predictions
In 2025, Pharma marketing will focus on AI-driven personalization, digital therapeutics, omnichannel engagement, transparency, and influencer partnerships.
Consumer Health Marketing: Can you build brand awareness online only?
How do you ensure your brand isn't just surviving but thriving in this fast-paced digital era?
Healthcare Marketing: How to Craft the Perfect Landing Page
A captivating landing page is the final step on the digital journey, acting as the cornerstone for disseminating critical information, fostering engagement, and driving action.
Unlocking the Future of Pharma Marketing
Ensure your impressions leave a good impression at medical congress: a media buying perspective
