We were keen from the beginning to help OceanSaver make the move from start up to household name. Our goals were to drive traffic to the product page and increase sales on Amazon.co.uk by optimising their product titles, listings and brand content.
Ultimately we were challenged to educate people who landed on OceanSaver’s product pages in order to increase sales, boosting their Amazon SEO in the process.
Amazon SEO optimization was suggested as part of a wider Amazon strategy. Updating and improving the listings made for better UX and search rankings, ultimately boosting sales for a relatively unknown brand in the eco-friendly cleaning space
By creating additional (A+) content, improving graphics and informative copy, we were able to give consumers context around the product, driving Amazon’s search relevance for them.