Health.

Our mission is to apply Growth Marketing to the Global Healthcare and Pharmaceutical landscape, combining AI and Omnichannel strategy to deliver innovative, data-driven marketing solutions and amazing outcomes. With cutting-edge tech and deep industry know-how, our campaigns build trust, drive growth and make a real impact.

Healthcare is complex
we get it.

From prescription meds to OTC brands, we balance creativity with compliance, delivering impact without compromise. We have developed a platform called Precision Engine. This blends smart planning, sharp insights and seamless execution to craft campaigns that truly connect. From awareness initiatives to product launches, we optimise every moment for real results and not just metrics.

Meet our team.

At the heart of the agency is a consultative team with years of healthcare marketing expertise and strategic acumen, we combine this with creative flair to deliver standout results. Think of us as an extension of your team – here to go above and beyond, every time.

Nick Beckingham

Specialist Director - Health and Pharmaceutical

With 22 years of experience In media planning and buying across the full channel mix, delivering tailored strategies for clients, Nick works extensively wihthin the the health sector, partnering with global pharma leaders like AbbVie, UCB, Bayer, and AlfaSigma.

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Michael Guerriero

Client Partner Lead | Strategic Performance Director

Michael specialises in health advertising, delivering tailored solutions for global brands and customer journeys. His innovative thinking ensures client goals are always exceeded.

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Diara Deeko

Performance Manager

Diara, based in the London office, has 5 years of media planning and buying experience in the Pharma industry. She leverages her expertise to craft strategic solutions tailored to her clients' unique needs.

Helena Taylor

Paid & Organic Social Lead

Helena leads our Paid Social department across all five offices. She also heads the BIMA Paid Social Council and holds two industry-recognised awards from BIMA and The Future 100 Club. With extensive experience in pharmaceutical and B2B marketing, Helena ensures the team delivers innovative, results-driven strategies.

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Ben Ladbrook

PPC Lead

Co-leading the PPC team from Manchester, Ben leverages over 10 years of experience managing global eCommerce, B2B, and property campaigns. He focuses on expanding the agency’s eCommerce portfolio and delivering outstanding results.

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Eliette Cremer

Head of Programmatic

Eliette has over a decade of experience in tech companies and media agencies across Europe and the UK. She specialises in managing global and UK clients and is known for her pragmatic approach to problem-solving. Eliette leads her team, builds key partnerships, and optimises processes to drive client satisfaction and business growth.

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Emily Waywell

Senior Paid Social Strategist

Emily leads strategy for a pillar client and specialises in Meta, LinkedIn, and TikTok campaigns. Her expertise spans property, eCommerce, and pharmaceutical sectors.

Nerea Escribano

Senior Programmatic Executive

Nerea is a Senior Programmatic Executive based in Edinburgh, with nearly three years of experience delivering DOOH, audio, video, and display campaigns. She’s worked across sectors like real estate, beauty, and health, and is skilled in using platforms like DV360, Hawk, and StackAdapt to drive results.

Fiona Booth

Research Director

As the head of consumer research at Space & Time, Fiona brings over 15 years of experience in delivering actionable insights. She’s responsible for evolving the agency’s research capabilities, partnering with planners to integrate insight-driven solutions that elevate communications strategies.

Bethan Gibson

Business Director - Media & Performance Creative

Bethan leads the media team, ensuring we stay ahead of the curve with the latest technologies and product developments, empowering our clients with cutting-edge media solutions.

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Our four pillars – Precision Media, Precision Congress, Ignition and Create – power our Precision Engine. From PPC and social media to conference journey mapping and out-of-home campaigns, we craft tailored solutions that deliver measurable results. Every tactic is designed with precision and efficiency to drive better growth.

Precision media.

Target campaigns that hit the mark. With smart analytics and a strategic touch, we make sure every channel works harmoniously across the user journey.

Precision congress.

We are the leading agency specialising in driving results at pharma and healthcare congresses and conferences. From user journey mapping and out-of-home campaigns to hyper-local mobile tech, we make sure your brand stands out and connects with attendees at every stage.

Ignition.

Turn data into action with Ignition, our reporting and integrations platform designed with Healthcare brands in mind and AI at its heart. Backed by smart analytics and cutting-edge tools, we uncover opportunities, optimise performance and prove ROI – ensuring your campaigns deliver every time.

Create.

The evolution of digital media places greater emphasis on the connection between content, media and data. We work with your creative partners to adapt assets for specific media tactics that accelerate campaign performance.

FAQs

What makes Space & Time different in healthcare and pharmaceutical marketing?

We combine growth marketing principles, deep industry expertise, and cutting-edge technology to deliver data-driven, omnichannel strategies. Our approach ensures measurable outcomes, compliance, and trust-building across every stage of the product lifecycle.

What services do you offer for pharma and healthcare brands?

Our services span four core pillars:

Precision Media: Targeted campaigns across digital and offline channels.
Precision Congress: End-to-end congress and conference marketing.
Ignition: AI-powered reporting and integration platform for actionable insights.
Create: Content and creative solutions aligned with data and media strategies.

How do you ensure compliance in pharmaceutical marketing?

We adhere to strict regulatory standards and prioritize transparent, value-driven messaging. Our strategies focus on education and trust rather than overt product promotion, ensuring alignment with industry guidelines.

Do you provide omnichannel marketing solutions?

Yes. We design seamless omnichannel experiences for healthcare professionals (HCPs) and patients, integrating digital, in-person, and hybrid touchpoints to deliver consistent and personalised engagement.

How do you approach audience targeting in pharma campaigns?

We use granular segmentation to reach the right audience, whether HCPs, patients, or consumers. Our campaigns leverage first-party data, advanced analytics, and hyper-local targeting to maximise relevance and ROI.

Can you support product launches and disease awareness campaigns?

Absolutely. We specialise in Phase 3 disease-state awareness campaigns, building first-party data and engagement funnels that prime your brand for a successful commercial launch.

How do you measure success in healthcare marketing?

Through Ignition, our proprietary reporting platform, we track performance, optimise campaigns, and prove ROI. We define precise KPIs upfront to ensure alignment and transparency.

Do you use AI and advanced tech in your strategies?

Yes. AI powers our personalisation, predictive analytics, and reporting tools, enabling smarter decisions and more efficient processes across all campaigns.

Partners and tools.

We partner with leading platforms like Google, LinkedIn, Medscape, Wiley and Elsevier, using the latest innovative tools to craft campaigns that deliver results with pinpoint precision. We are also a PM Society member and regular commentators on the direction of the Healthcare and Pharmacuitical industry.