From Social Commerce to Organic Amplification and Influencer Marketing, we offer a wide range of bespoke paid social solutions that are designed to grow your brand.
Meet our team.
Our paid social experts bring a raft of platform certifications (65 and counting, averaging 6 per person!) and hands-on experience across industries like e-commerce, B2B, property and pharmaceuticals. They combine commercial empathy with technical expertise to deliver paid social strategies that drive meaningful growth.
Helena Taylor
Paid Social Lead
Helena leads our Paid Social department across all five offices. She also heads the BIMA Paid Social Council and holds two industry-recognised awards from BIMA and The Future 100 Club. With extensive experience in pharmaceutical and B2B marketing, Helena ensures the team delivers innovative, results-driven strategies.
Kasey Healy
Paid Social Manager
Kasey brings a wealth of experience managing eCommerce accounts across industries like retail, luxury, and home decor. She oversees our eCommerce portfolio, identifying growth opportunities while fostering collaboration across departments to maximiSe overall revenue. Kasey’s expertise in implementing A/B creative testing structures drives exceptional results for our clients.
Carla Nearchou
Social Team Manager
Carla oversees two key clients and leads our Edinburgh team. She focuses on creating A/B testing roadmaps, collaborating with account managers, and building strong relationships with social platform representatives to deliver outstanding client service.
Alex Fisher
Senior Social Strategist
Based in Surrey, Alex supports the growth and development of junior team members while providing strategic insights for a key client. She collaborates with the team to refine processes and ensure excellence in campaign delivery.
Emily Waywell
Paid Social Strategist
Emily leads strategy for a pillar client and specialises in Meta, LinkedIn, and TikTok campaigns. Her expertise spans property, eCommerce, and pharmaceutical sectors.
Harry Garrity
Paid Social Strategist
Harry develops tailored strategies to help clients achieve their goals while mentoring junior members of the team. He specialises in Meta, Snapchat, and TikTok, excelling in creating influencer and UGC content that drives eCommerce success.
Hannah Matheson
Paid Social Strategist
Hannah manages several global pharmaceutical clients, specialising in LinkedIn, X (formerly Twitter), and Xing. She also works across various property accounts on platforms like Meta and TikTok, bringing strategic expertise to every project she undertakes.
Tilton Fernandes
Paid Social Strategist
Tilton is a dynamic Paid Social Strategist with expertise in automated creative. He employs advanced techniques to streamline ad creation and optimisation, delivering targeted campaigns that maximise engagement, conversion, and ROAS across social platforms.
Kamil Klodzinski
Senior Paid Social Executive
Kam works closely with property and eCommerce clients on platforms like Meta, LinkedIn, and TikTok. He also manages automated creative for one of our key clients. Kam’s expertise in eCommerce and property is matched only by his talent for delivering a great joke!
Zulaiha Hansen
Paid Social Executive
Zulaiha focuses on optimiSing campaigns to enhance engagement, boost conversions, and improve overall performance for property clients across Meta platforms.
Bonnie Ramsay
Paid Social Strategist
Bonnie looks after key property and eCommerce clients, expanding their presence across Meta and TikTok. She works closely with Performance Managers to adapt and innovate strategies, with a focus on Advantage+ and A/B testing to deliver optimal results.
Blanaid Conlon
Senior Paid Social Executive
Blánaid is an expert in Meta and LinkedIn campaigns, delivering exceptional results for top clients. She specialises in Dynamic Creative Automation (DCA), conducting A/B testing and analysing data to refine strategies and improve campaign performance.
